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Introducing You Booze, You Lose

Have you ever wondered about the impact of alcohol on your body? A new iPhone application called You Booze, You Lose promises to make tracking the effects of drinking more sobering. Developed by Digital Goldfish, a gaming company from Dundee, Scotland, this app supported by the government offers a unique way to monitor alcohol consumption through a series of games and tests.

Monitoring Alcohol Consumption

The You Booze, You Lose app assists users in keeping track of various aspects of their drinking habits:

  • Alcohol Consumption: By entering the drinks you consume, the app will help you monitor your intake.
  • Calorie Intake: The app also calculates the number of calories you consume with each drink.
  • Spending: Keep tabs on how much money you spend at the bar.

Measuring Sobriety

The app incorporates a range of sobriety tests, making use of the iPhone's motion sensor to detect your balance and reflexes. The tests include walking in a straight line to determine the level of impairment caused by alcohol consumption.

The Shocking Reality

One of the most striking features of You Booze, You Lose is the futuristic visualization of the potential impact of excessive drinking on your body. Through images of your brain, liver, and stomach, the app provides an estimate of how your current level of drinking may affect these organs.

"How dead is your liver?" is one of the catchphrases used to encourage users to reflect on their alcohol consumption. Digital Goldfish aims to make people think about their drinking habits while also incorporating the element of gaming to engage users on a deeper level.

Digital Goldfish: Scottish Gaming Success Story

Founded in 2005 by David Hamilton and Barry Petrie, Digital Goldfish has become one of Scotland's most successful gaming companies. Their initial release for the iPhone, Bloons, is currently the number one game in the US. With their innovative approach to game development, Digital Goldfish has attracted funding from 4iP, Channel 4's project promoting digital media innovation. The Scottish Screen and Scottish Enterprise have also provided support to bring You Booze, You Lose to life.

Aiming for Behavioral Change

Ewan McIntosh, the digital media manager for 4iP Scotland, Northern Ireland, and the North East, believes that the gameplay and the shocking results provided by You Booze, You Lose have the potential to bring about behavioral change. By raising awareness of the effects of excessive drinking in a fun and engaging way, the app aims to make a positive impact on people's lives.

Glasgow School of Art: A Creative Hub

The Glasgow School of Art, located in the heart of Glasgow, Scotland, has long been recognized as a center for artistic excellence. Established in 1845, it has produced world-renowned artists, designers, and architects. The school's iconic Mackintosh Building, designed by Charles Rennie Mackintosh, is a significant architectural landmark.

Driving Innovation

The Glasgow School of Art has fostered an environment that nurtures creativity and innovation. The School's reputation and commitment to pushing boundaries have attracted various projects and initiatives, such as the development of You Booze, You Lose. Through collaborations between academia and the industry, the Glasgow School of Art continues to drive innovation in various fields.

Expanding Artistic Horizons

With its diverse range of programs spanning fine art, design, architecture, and digital media, the Glasgow School of Art provides students with a platform to explore their artistic passions. The school's emphasis on interdisciplinary learning encourages students to think beyond traditional boundaries and create groundbreaking work.

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